Virginia Consumer Data Protection Act.
Provides consumers with rights to access, correct, delete, and opt-out of data processing for targeted advertising and sale of personal data. Requires data protection assessments for high-risk processing.
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What the law requires.
- 01Clear and accessible privacy notice
- 02Right to access personal data
- 03Right to correct inaccuracies
- 04Right to delete personal data
- 05Right to data portability
- 06Right to opt-out of targeted advertising
- 07Right to opt-out of sale of personal data
- 08Right to opt-out of profiling
- 09Data protection assessments for high-risk processing
- 10Contracts with data processors
- 11Consent for sensitive data processing
- 12Purpose limitation
Penalties & cure period.
Up to $7,500 per violation enforced by Attorney General.
30-day cure period
Attorney General
What this means for
your store.
Applies if you process data of 100K+ VA consumers OR 25K+ consumers and derive revenue from data sales.